About - MIDAS

About Mattress Industry Dealers Association (MIDAS)

Founded by Greg Jent and Steve Houk, the Mattress Industry Dealers Association brings together decades of experience in the retail mattress industry. Greg has been a successful mattress store owner in Bowling Green, Kentucky, for over 20 years, while Steve has owned and operated a thriving mattress store in Boise, Idaho, for the past 10 years. Together, they are dedicated to helping mattress retailers succeed by providing valuable resources, networking opportunities, and industry insights.

About - MIDAS

Why join MIDAS?

By joining the Mattress Industry Dealers Association, you gain access to a wealth of experience and resources designed to help your business thrive. With founders Greg Jent and Steve Houk leading the way—each with decades of success in the mattress retail industry—you’ll benefit from expert insights, group buying power, and a strong network of like-minded professionals. Whether you’re looking to grow your business, stay ahead of industry trends, or connect with top vendors, our association is committed to providing the tools and support you need to succeed.

In the News

Empowering Dealers to Thrive in a Competitive Market

Increased Buying Power

Enjoy access to exclusive group buying opportunities for top mattress brands

Networking Opportunities

Connect and learn with a growing group of mattress dealers and vendors both online and at national events and trade shows

Data-driven Insights

Gain access to marketing support and sales strategies to attract more customers

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Lower Costs

Maximize your profitability with special member discounts and promotions

Professional Development

Unlock educational resources, webinars, and expert advice on business growth

Industry Involvement

Collaborate with industry leaders, major vendors, and service providers to stay competitive in a changing market

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Frequently Asked Questions

MIDAS is a professional association that brings together mattress retailers, dealers, and vendors to support the growth and success of the mattress industry. As a member, you gain access to exclusive group buying opportunities, industry insights, networking events, educational resources, and expert support to help your business thrive in a competitive market.

To become a member, simply fill out our online application form. Membership is open to mattress retailers, dealers, and vendors who want to grow their businesses and connect with industry professionals. Our team will review your application, and once approved, you’ll be able to access all member benefits.

MIDAS membership is open to mattress retailers, independent dealers, manufacturers, and service providers who work within the mattress industry. Whether you operate a single-store or a multi-location business, MIDAS offers resources to support businesses of all sizes.

Yes, there is an annual membership fee for joining MIDAS, which covers access to exclusive resources, events, and benefits. The specific cost varies based on your business size and membership type. Contact us for more information on pricing and packages.

MIDAS members have access to regular networking events, industry conferences, trade shows, webinars, and workshops. These events provide opportunities to connect with peers, vendors, and industry leaders while staying informed about the latest trends and strategies to grow your business.

Elevate Your Business with the Mattress Industry Dealers Association (MIDAS)

MIDAS’ mission is to facilitate the growth and success of independent mattress store owners through comprehensive training, effective marketing strategies, and collective purchasing power. Our goal is to establish a thriving community of independent mattress store owners, each benefiting from our tailored services and industry expertise.

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