Founded by Greg Jent and Steve Houk, the Mattress Industry Dealers Association brings together decades of experience in the retail mattress industry. Greg has been a successful mattress store owner in Bowling Green, Kentucky, for over 20 years, while Steve has owned and operated a thriving mattress store in Boise, Idaho, for the past 10 years. Together, they are dedicated to helping mattress retailers succeed by providing valuable resources, networking opportunities, and industry insights.